|
|
 |
|
|
|
 |
| 01 |
Google
News 2001
--
In the news during 2001 was the fact people were
worried that search engines like Google would make
it easier for people to get viruses on their
computer just through surfing the web. The new
features will also allow people to look up passwords
and credit card numbers
--
|
| |
| 02 |
Google
Search Information
--
The new search feature on Google might allow hackers
to find internet passwords and credit card numbers
has been followed by the suggestion that it will
also help spread computer viruses.
The new feature scans the contents of a wide range
of different files previously invisible to search
engines. Previously they only searched web pages
written in HTML.
But some so called experts warned that this could be
used as tool by criminal hackers, or crackers, to
find out passwords or other sensitive information
stored on insecure databases.
"If someone had a database of credit card numbers
and left it exposed it would now be much easier to
find it," says Danny Sullivan, editor of
SearchEngineWatch.com.
Malicious code
However, Sullivan adds that the bigger issue is the
threat of search engines inadvertently leading
people to malicious code, or viruses. "We have moved
away from text only searching to application
searching," he told New Scientist.
--
|
| |
| 03 |
Google
Search Engine Marketing
-- People have got used to finding HTML files
- which are innocuous - with search engines and do
not see it as a security risk. But Sullivan says it
would be fairly straightforward to booby trap files
to propagate viruses or worms.
Cindy McCaffrey, a spokeswoman for Google and not
the anti virus company with the same name, says that
if people are worried about viruses in a particular
file, Google's search engine allows them to view the
file as an html page.
Existing weaknesses
The file type search was launched by Google in
November 2001 and means different types of file,
such as Word documents or Acrobat files, are
actually opened up and their content scanned. Other
file types include postscript, Lotus 1-2-3,
MacWrite, Microsoft Excel, Powerpoint and rich text
format files.
Larry Rogers of the Computer Emergency Response Team
at Carnegie Mellon University warns that passwords
or credit card numbers can be contained within these
files and may have searchable characteristics.
"But it's up to the web server administrator to make
sure that they only hand out the information they
want to be exposed," says Rogers. All the new Google
tool is doing is exposing existing weaknesses in
security, he says, as it can only find information
that was already in the public domain.
Google define "public" as anything placed on the
internet that is not blocked to search engines in
any way. The burden, it says, rests with the website
administrators to make their information secure. "We
cannot crawl information that is located in secure
servers," says McCaffrey.
There is a fine line between searching a website and
"sniffing" for hackable weaknesses, says Sullivan.
But, he insists, there is a genuine need for these
new search services. "There's so much information
within these file types," he says.
Our view: Obviously if some one is stupid enough to
not be bothered to secure data or put sensitive
information in a website that can be found then what
can they expect. We think if Google puts this in
place it will actually highlight security floors and
make people act instead of react.
Google finds a few things it needs
Meanwhile, Google had acquired a cornerstone of
Internet culture. In February, Google took on the
assets of Deja.com and began the arduous task of
integrating the huge volume of data in the
Internet's largest Usenet archive into a searchable
format. In short order, Google introduced improved
posting, post removal, and threading of the 500
million-plus messages exchanged over the years on
Usenet discussion boards.
As Google's global audience grew, the patterns
buried in the swarm of search queries provided a
snapshot of what was on humanity's mind. Sifting
through a flood of keywords, Google captured the top
trending searches and institutionalized them as the
Google Zeitgeist, a real-time window into the
collective consciousness. The Google Zeitgeist
showcases the rising and falling stars in the search
firmament as names and places flicker from obscurity
to center stage and fade back again. Like an S&P
Index for popular culture, the Google Zeitgeist
charts our shifting obsessions and the impermanence
of fame.
As Google's search capabilities multiplied, the
company's financial footing became even more solid.
By the beginning of the fourth quarter of 2001,
Google announced that it had found something that
had eluded many other online companies:
profitability. And in a nod to Google's growing
business impact, Dr. Eric Schmidt, whose long-time
technology career included stints as CEO at Novell
Inc. and CTO of Sun Microsystems, joined Google as
CEO in August 2001.
Information without barriers
Google's circle of friends continued to widen. An
agreement with Lycos Korea brought Google search to
a new group of Asian Internet users. In October, a
partnership with Universo Online (UOL) made Google
Latin America's premier search engine. New sales
offices opened in Hamburg and Tokyo to satisfy
growing international interest in Google's
advertising programs. Google's borderless appeal was
also evident in its evolving user interface: Users
could now limit searches to sites written in Arabic,
Turkish, or any of 26 other languages.
Meanwhile the Google search engine evolved again and
learned to crawl several new kinds of information.
File type search added a dozen formats to Google's
roster of searchable documents. In December, Google
Image Search, first launched during the summer with
250 million images, came out of beta with advanced
search added and an expanded image index. Online
shopping took a leap forward with the beta launch of
Google Catalog Search, which made it possible for
Google users to search and browse more than 1,100
mail order catalogs that previously had been
available only in print.
December also brought another milestone: The Google
search index reached 3 billion searchable web
documents, another leap forward in Google's mission
to make the world's information accessible. Google's
year came to a close, appropriately, with the
Year-End Google Zeitgeist, a retrospective on the
search patterns, trends, and top search terms of
2001.
--
|
|
|
 |
| 01 |
|
Upgrade to a Safe
Browser Free and get Google search included.
|
| |
| 02 |
|
Simple Easy Photo Management
|
| |
| 03 |
|
Contact Us
If you would like contact us please email us a
contact@ top-search-engine-info.co.uk |
|
|
|
|